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user experience I user interface
Branding identity

The Challenge

Heights Telecom is a startup company

in the telecommunication industry

They wanted to brand themselves

as new but conservative.

&

The solution

The solution presents

The logo of heights with h+ smile

That gives a glimpse of something fresh.

I used happy and strong colors

for the branding and the website.

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user experience I user interface
Branding identity

The Challenge

&

The solution

04b · Explored direction
One direction we explored — and shelved.

Not shipped — kept for reference
and as evidence of the
visual decision.

Same workflow. Less weight.

Pairing 2 · Defining validation rules

Pairing 3 · In-product guidance

no More options or additional guidance

"More Options"
with DocBotGrouped settings on the left, DocBot integrated into every screen on the right.

A guided system that

explains itself.

Real impact across the funnel.

From pilot tool to

scalable product.

Let's make your product

easier to understand.

user experience I user interface Branding identity

The Challenge

&

The solution

04b · Explored direction One direction we explored — and shelved.

Not shipped — kept for reference and as evidence of the visual decision.

Same workflow. Less weight.

​

Pairing 2 · Defining validation rules

Pairing 3 · In-product guidance

no More options or additional guidance

"More Options" with DocBotGrouped settings on the left, DocBot integrated into every screen on the right.

A guided system that

explains itself.

Real impact across the funnel.

From pilot tool to

scalable product.

Let's make your product

easier to understand.

user experience I user interface
Branding identity

04b · Explored direction
One direction we explored — and shelved.

Not shipped — kept for reference
and as evidence of the
visual decision.

"More Options"
with DocBotGrouped settings on the left, DocBot integrated into every screen on the right.